Marketing Executive
Download the application pack and complete the application form (to the right) to apply now.
Who we are
We're primarily a distributor of components of renewable energy systems - from solar panels to batteries and heat pumps.
The role
- Working with the Head of Marketing to plan & drive targeted campaigns, using the full marketing mix including social media, website, advertising, PR, literature and events
- Creating responsive and professionally structured social media posts, update websites & landing pages - plus analysis and reporting of digital activities
- Creating literature, adverts and collateral using Adobe Creative Cloud apps and services, Canva and other programmes
- Creating email promotions and newsletters using our bespoke in-house emailer
- Writing content & news for blogs and case studies, and liaising with key media for PR opportunities
Responsibilities
- Plan and write copy for email marketing and social media campaigns
- Produce creative sales materials to enable the sales team to effectively promote our products.
- Execute marketing campaigns to drive product awareness and demand.
- Monitor market trends and customer feedback to identify opportunities for product enhancement.
- Measure and analyse the effectiveness of marketing initiatives and provide recommendations.
- Work with our teams on the strategy and marketing materials for large trade shows, like Solar & Storage Live.
- Working with the software leadership team to develop comprehensive product marketing strategies aligned with the company's goals.
- Conduct market research to identify customer needs, market trends, and competitors.
- Collaborate with cross-functional teams to create product launch plans and go-to-market strategies.
- Craft compelling messaging and marketing collateral to effectively communicate product value, including helping us plan and build new websites for Easy PV and Heat Punk.
- Adaptive and flexible to manage a variety of inbound tasks.
- Responsive and proactive monitoring of social media platforms
Who we’re looking for
- Degree qualified or relevant experience in a marketing communications role
- Proven experience in creative product marketing and promotions.
- Experience with the editing of html in a website and email applications.
- Good understanding of customer segmentation and product positioning.
- Excellent written and verbal communication skills for crafting compelling content.
- Ability to collaborate with cross-functional teams and manage multiple projects.
- Familiarity with marketing tools.
- Good IT knowledge (Google Apps) with experience of Adobe Creative Cloud, Canva, Hubspot.
- Experience of using social media for marketing, both paid for and organic
- Strong at creating engaging and well written communications
- Well organised with the ability to multi-task, and have a keen eye for detail
- An interest in recent advancements in the renewable energy sector
What it offers
You will be working in the relaxed environment of the Cambridge office, just minutes from Milton Country Park. There’s a constant buzz of activity with interaction between the different departments.
- Company pension scheme
- Competitive salary of £28,000 - £31,000 depending on experience
- Bike2Work Scheme (onsite bike repair facilities) and EV Scheme
- Annual profit share
- Relaxed working environment
- Great social teams to join
- (we’ve saved the best for last) The fabulous Tuesday organic veg bag
Please review the application pack and then click APPLY NOW at the top of the page. If you have any questions before applying, please email us at jobs@midsummerenergy.co.uk